Rebel yell?: According to John Densmore of the Doors, when Jim Morrison
found out that Buick had paid $75,000 to use Light My Fire in an advert, he
threatened to go on stage and smash up one of its cars with a sledgehammer.
Buick decided not to run the advert.
Despite pressure from Doors' keyboard player Ray Manzarek, Denmore stays loyal
to the Lizard King's outsider pose.
Apple recently offered $1.5m for When the Music's Over. An internet company
offered $3m for Break on Through. An exercise company offered $1m for a Doors'
celebrity endorsement. But Denmore, worried about bad 'karma', continues
to say no to the corporations. [Guardian].
With the 25th anniversary this Friday of the Big King's death, Elvis Presley
Enterprises (EPE) continues to say yes. Run by Elvis' daughter, Lisa Marie Presley
(congratulations),
it's pumping the Elvis estate for joint ventures.